Book Flipper University Week 1 – Getting Set Up Lesson 1 : Welcome To Book Flipper University 5min. Lesson 2 : Setting up your Amazon account 10min. Lesson 3 : MF vs. FBA 18min. Lesson 4 : Tools and Supplies 9min. Back to Course List Week 2 Caleb Roth Instructor Caleb is the founder of The Book Flipper blog, ScoutIQ, eFLIP, and is a 7-figure book seller on Amazon.